New customers make businesses a success. Our marketing brings them to your door.
You get to focus on your work, because of our work.
Our clients were voted “Best in the Triangle.” So were we. (It’s not a coincidence).
We work with you at every stage to create the business you desire.
We’re always strategically looking ahead for your continued success.
Through unique branding & design, we make your business stand out.
If it’s marketing-related, we take care of it. From strategy to design to delivery, we make it happen!"
“Greg and Jennifer and the entire PMP team have done a fantastic job helping the Rome Foundation communicate with our key audience. They are results driven, professional, immensely creative in their design and messaging and just an overall delight to work with. They know the market, what works and how to implement marketing and communication campaigns quickly and efficiently. I consider them all key members of our Rome Foundation marketing team and appreciate their willingness to tackle any project with enthusiasm and professionalism. I’d recommend them to anyone looking for a responsive and knowledgeable team.”
“We have been in Partnership with Precision Marketing Partners since February of 2015, and have experienced a dramatic increase in our client base and overall business profile. Greg, Jennifer and their staff are innovative and go the extra mile in delivering quality marketing services! I would definitely recommend them to anyone searching for a strong marketing firm.”
“Precision Marketing Partners has been a perfect partner for Atlantic Reproductive Medicine. Greg and Jennifer have constantly exceeded my expectations because they have been remarkably proactive in our partnership. They seem to be invested in our success by remaining constantly vigilant about staying current and looking for ways to give us a competitive advantage. When we brainstorm and interject ideas of our own, they give us their prompt and undivided attention making us feel like we are their only client. If you want personalized care from a marketing partner, look no further.”
“Precision Marketing Partners created an amazing user-friendly website for our organization. Greg has always been so wonderful to work with, and we will be forever grateful for Greg and his team at PMP for helping us further our mission. ”
“Many of you know this awesome company as Precision Marketing Partners. I know them as Greg and Maren Fawcett. I’ve had the privilege to be their pastor for many years and they have always sought to help and support the church in anyway. Their faith, skill and work ethic is something to be admired. Greg and his partner, Jennifer, are professional and innovative and just really good people. I highly recommend them for any organization seeking high quality web site and marketing design.”
“PMP really listened to our company story and purpose and clearly understands what we are about. With that understanding, PMP has been able to implement a comprehensive strategy, with our continued involvement, that has effectively communicated to the community why we do what we do so as to attract new clients looking for an veterinary office that can provide them the type of experience that resonates with what they wish to have. This has allowed us to focus on other aspects of improving our business, knowing that PMP was confidently at the helm of our marketing efforts.”
“We have worked with Precision Marketing Partners for several years. I love that their company name has the word “partner”, since that is what they are, “partners” in our work. We have worked together on numerous projects and they help us deliver a clear and concise message to our donors with a level of creativity we could not do on our own. I am impressed with their commitment and dedication to our organization. It is all about the relationship. I can wholeheartedly recommend Precision Marketing Partners, knowing that they will deliver a professional product in a timely manner. ”
“Working with Greg Fawcett, Jennifer Setzer and others at PMP has been delightful and extremely valuable. PMP built my practice website, my educational center website and most recently the Rome Foundation website. The formatting and images are clear, distinctive and memorable. Their team is most responsive to my requests for changes and additions. I highly recommend PMP for any organization seeking high quality website design.”
“PMP has helped Women Who Give a Hoot to connect with our audience in ways we didn’t know existed! In addition to their help with our website, Greg and Jennifer came up with a unique way to connect with our members. Our progressive webapp was designed as a tool that our members can use to view upcoming events, purchase from our store, vote for their favorite nonprofits in the Triangle and even donate! Thanks to the PMP team for listening to our challenges and creating winning solutions to help us grow.”
“We have been working with Greg and his team for longer than I can remember! They are fast when you need them to be, provide honest feedback, and always deliver. It’s not always easy to find a great vendor, but PMP has never disappointed! Thanks for all of your help over the years, looking forward to working with you into the future.”
“Greg and Jennifer take the time to understand their clients and their target customers. They do an outstanding job molding this overall strategy and philosophy to the online presence. Our patients continually comment on our website, citing it as a strong motivating reason for their selection of our practice. We have been very happy with our relationship with PMP.”
“We began working with Precision Marketing Partners in the Fall of 2014. Greg and Jen hit the ground running with lots of stuff thrown at them, including a complete redesign of our website, and never missed a beat. We have since expanded into a second location and have plans for further expansions in the near future. Our business relies on PMP continually for many aspects of our marketing including being found online, and they have fine-tuned our website to rank very high in search engines. They are a great pleasure to work with and have proved they are able to manage our fast-paced business model. I heartily recommend PMP to any potential clients in the practice marketing field.”
Greg Fawcett, principal of Precision Marketing Partners, leads the marketing resources of the PMP team in helping clients achieve excellent results. With over 25 years of experience as a creative and marketing professional, both as an independent business owner, and as an employee, Greg is especially adept at discovering marketing opportunities to help organizations enhance their image and visibility.
Greg takes a consultative role with clients, partnering with them to achieve quality business growth. Together with his business partner, Jen Setzer, they develop and implement marketing strategies, delivering creative and fresh campaigns to the client’s target market. Greg’s numerous awards, including two Addy Awards, reflect the creativity and technical proficiency he brings to every project. As founder and principal, Greg continues to consult with clients on how to attract the right customers. He advises clients on creating messages to stand out in their customers’ minds. He has a passion to truly make a difference for his clients and help build their businesses.
Greg married his high school sweetheart, Maren, that he met when he was 15 years old. He has 3 boys, Ryan, Kyle, and Evan that have all flown the coop and living in Charlotte, NC, and Orlando, FL.
Greg attends church at Calvary Chapel in Apex, NC , and truly believes in the principle of paying it forward for the cause of Christ. He knows that each day has its challenges, but believes that all things work together for good for those that love The Lord (Romans 8:28).
The Lord directs our steps, so why try to understand everything along the way?
Jen Setzer is a principal and serves as the Chief Client Advocate with Precision Marketing Partners. With over 20 years of experience as a business management consultant and executive coach, the value that Jen delivers to customers is tremendous. She is naturally intuitive and insightful about what will help a client grow their business. She has always been idea driven and creatively focused and loves spinning compelling messages and campaigns that drive new business and keep existing business engaged.
Jen is in tune with and always checking on a company’s alignment with its core values and goals; keeping an eye on the present and how it is shaping the desired future. Jen brings a depth of communication intelligence to Precision Marketing clients who have a high touch service to provide and wish to earn raving fans. Her mantra for clients is to say what you do and do what you say so others will want to come, play and stay.
Jen earned her undergraduate and graduate degrees in communication studies at UNC Chapel Hill and served on the faculty of Duke University’s Fuqua School of Business in Management Communication before building a successful business management consulting firm and joining Greg at Precision Marketing Partners. She lives with her two adored dogs in Chapel Hill, NC.
Senior Website & Graphic Designer
Jodie is our all talented, creative and versatile website developer and graphic designer with over twenty-five years of experience. Working in the four elements of functionality, design, content, and SEO, she can do just about anything we ask of her, except for cloning herself, which none of us has yet figured out.
Jodie has worked with marketing agencies, management consulting agencies, manufacturing companies, and restaurants, as well as publications. She has experience across the spectrum of marketing, including websites, events, social media, advertising, email marketing, webinars, press releases, case studies, white papers, print collateral and more.
Having lived in the Carolinas from the shore to the mountains and Cabo San Lucas, Mexico, Jodie is now residing in the hill country of Texas.
Kris is one of our talented copywriters at Precision Marketing Partners. She knows that the essential skills of a good marketing writer include knowing your audience, capturing their attention, staying focused on the goal of communicating with them, and keeping them engaged. Always attentive to details and accuracy, Kris loves to educate. She can take complex medical, technical, or legal material and put it into language that a layperson can understand and enjoy.
Kris has over 25 years working as a writer. With a B.A. from Yale University and a Masters in Education from Harvard University, she has written for a wide range of clients, including a trade journal, consulting company, an online education company, health care businesses, veterinary hospitals, law firms, and more. She loves the power of the word to inform, influence, and delight, and she goes after facts and information with precision, something we value here at Precision Marketing.
Vanaye builds and develops content and branding strategies that meet our client’s audiences at the right time and place. She takes the guesswork out of marketing and leverages website analytics, email performance, and existing sales funnels to deliver high-quality strategies that convert and engage audiences long-term.
She holds a B.A. in Organizational Management from Ashford University and has more than 15 years of real-world digital marketing experience. She specializes in partnering with clients looking to leverage existing marketing campaigns, launching new products and services, and delivering true-intent marketing strategies in an on-the-go world.
Traffic Coordinator & Social Media
Grace is an efficient and high-energy undergraduate student with two bachelor’s degrees in Public Relations and Communication Studies, with skills rooted in utilizing social media as a means to market and advertise, and passions rooted in creating amazing content online through constant advancements that evolve technology consistently. She prides herself on being creative, responsible, energetic, and well-versed in public relations and communication studies, with a strong ability to write persuasive, analytical, and comparative content. Grace plans on dedicating her future to the promotion of progressive ideas through strategic tactics made on social media.
Samantha Womack showed interest in writing at a young age, often annoying her family members with impromptu interviews and personal essay readings, however, this annoying passion soon flourished into a long-term career in writing spanning over 10 years. After receiving a degree in Communications from Florida State University, Sam went on to work as a content writer in a wide range of fields including sports broadcasting, hospitality, healthcare, and travel, as well as in advertising for large global brands. She lends her knack for storytelling to the team and continues to offer impromptu creative ideas whenever inspiration strikes. Legend has it that James Cameron got the idea for Avatar from a short story Sam wrote in the 5th grade, but that’s a tale for another day. Sam currently lives in Fort Lauderdale with her husband Patrick and a 70-pound mound of fur she lovingly refers to as her “dog” Winnie.
SEO Specialist & Copywriter
You might hear “writer” and think you’ll need to get out your poshest accent and properest [oh no, is that a word?] grammar, but with Brittany, you can relax. She may be a stickler for the right word, but this down-to-earth vocabulary master helps all our clients feel at ease in her capable, writerly hands. Brittany’s Bachelor’s Degree in Business with a concentration in Marketing paired well with her minor in Leadership—she’s paving the way in the marketing world. Brittany is one well-traveled woman, and she’s hungry for more of the world. She’s lived in Indiana, Georgia, Kentucky, and North Carolina, where she’s called several cities home. No stranger to plane rides, Brittany has also explored the United Kingdom, France, The Netherlands, Germany, Singapore, Vietnam, and Thailand. Always the curious one, Brittany has plans to visit every continent and set foot in plenty more countries soon.
Cristina Owen is a seasoned wordsmith with 13 years of copywriting experience. Her career began much earlier, creating chapbooks and stories as early as five years old. Cristina continues to prove her ingenuity and impeccable writing expertise in diverse industries. She believes that the magic of marketing lies in storytelling and sparking human connection.
Cristina received a Bachelor of Arts in English from U.C.L.A. and obtained her Master of Arts in Latin American Studies from S.D.S.U. Along the way, she discovered her passion for travel and has now lived in four countries and visited 52 countries. She is fluent in Spanish and Brazilian Portuguese.
When Cristina’s not crafting marketing copy, she can be found reading, painting, cooking, visiting a museum, or getting lost in nature. Gabriel Garcia Marquez, Maya Angelou, The Beat Generation, and Anthony Bourdain are a few of her main inspirations. Cristina currently resides in Chicago with her cat Mona, who hails from the lively streets of Mexico City and enjoys unsolicited Zoom cameos.
Social Media Specialist
Jessica is one of those rare unicorns who is actually a Raleigh, NC native! She graduated from Peace College with a degree in Communications with a concentration in PR and Advertising.
Her previous background in retail marketing for a large chain, as well as a women’s retailer headquartered in Raleigh, has prepared her to do an amazing job managing all social media platforms for Harmony Animal Hospital and other PMP clients. Her attention to detail is spectacular!
She loves generating social media content, working collaboratively with our team, and dreaming up new ideas to drive traffic. Her background in creating and executing events, such as fashion shows, grand openings, pop-up shops and fundraisers, earns her the additional title of event specialist.
In her free time, Jessica is attempting to be Martha Stewart 2.0, while also being a concert connoisseur, wine lover, fashion & vintage admirer, and a volunteer for the Wake County Animal Shelter. She’s a current cat owner & future corgi owner.
She once sent Rob Lowe a lemonade at a Durham Bulls game just to get a wave from him. You want to get social? Jessica has you covered on all channels!
Social Media Specialist
Casey is a graduate of Appalachian State University with a BS in journalism. She spent most of her life living overseas, where she enjoyed learning about and experiencing different cultures. She has a passion for all things digital, whether that be social media, graphic design, website development, blogging, or photography, she does it all. Casey is upbeat, goal-driven, and always eager to contribute to team success through hard work!
Illustration & Design
An illustration graduate from Ringling College of Art and Design. A jack of all trades when it comes to design and artwork. A freelance designer who has worked for multiple clients leveraging his artistic ability to sketch well. In his free time, he loves to play his bass guitar and find the best pizzerias. An artist who enjoys collaborating with others to create excellent production design.
Senior Copywriter, Content Strategist, & Producer
Susan earned her bachelor’s degree at the University of North Carolina at Chapel Hill in Journalism and English. She’s been a copywriter for more than a decade, working at large ad agencies in Chicago to smaller in-house agencies in N.C. Susan has created marketing campaigns, websites, videos, TV spots, radio, and all types of ads for innovative brands like IBM, Chobani, Valassis, Lowe’s and Discover Card. She cast both Steve Carell and Jane Lynch in her very first television campaign and enjoys adding humor to most of her writing.
Her inquisitive nature supported her interviewing skills at the Chicago Sun-Times and during a large video shoot at Sysco headquarters, which she also directed. She holds several Silver Microphone awards for two ad campaigns. Her favorite award, though, is her “Best Tennis Captain” award from 2009.
She writes several blogs, reworks websites, and is well-versed in content optimization. Studying improv at Second City, and now locally with the Comedy Conservatory, has helped her think outside the box and develop effective, creative concepts for our clients. Susan can write you the perfect tagline whenever you want one.
Digital Content Producer
Ricky Herrera, a recent graduate of NC State University, wears many hats throughout the day and is versatile and adaptable. Although still early in his career, he has ventured into several industries and, for the past four years, has spent his time working with many creative business owners to produce strategic and authentic content. Ricky enjoys the challenges that come with producing creative content. He loves being around people and making new relationships, whether it’s putting a show together or learning new technical skills on Adobe. One way he gets to connect with people is through music. Therefore, Dj-ing was the perfect outlet. He was born n’ raised in Raleigh, but his family is originally from El Salvador. His family is always cooking and celebrating for no specific reason. That being said, everyone’s always invited to the Carne Asada.